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A fresh take on a beloved instant film camera, the lilac purple FUJIFILM INSTAX Mini 11 is a sleek, fun, and stylish camera capable of producing instant credit card-sized prints. This model has been updated with an automatic exposure function that no longer requires manual adjustment for different lighting conditions, and the built-in flash benefits working in low-light conditions. It has also incorporated its close-up shooting capabilities into the 60mm f/12.7 lens design for seamless shooting from 11.8" to infinity. Rather than needing to use a lens attachment, this integral design means you just need to extend the lens barrel to the Selfie Mode position for close focusing from 11.8" to 19.7", and a built-in mirror on the front of the lens allows for perfectly composed selfies. The slim camera design also features a new debossed INSTAX logo over the film door, a transparent ring design over the lens, and the classic window viewfinder, and it includes two fun accessory shutter button covers.

The Mini 11 also comes with three new features that set it apart from its predecessor.

1. Automatic Exposure With the Mini 11, there would be no need to set the exposure manually, as the camera will automatically do it for you. This way, both the subject and the background can be clearly seen.

2. Simple Operation for Selfie Mode The Mini 11 is also equipped with a new selfie mode, which eliminates the need for an additional lens attachment for close-up. Simply pull the front edge of the lens to extend it and activate the selfie mode.

3. Accessory for Customization In addition to the hand strap, the Mini 11 comes with two accessories that can be attached to the shutter button. This is a new accessory that will allow users to enjoy self-expression.